Taking the Mystery Out of Cancer
Oncology Education for Sales Reps

How do you explain the complex mechanisms of cancer to a sales force that has varying levels of clinical knowledge? For a major pharmaceutical company, this was the answer: an interactive animation-rich program that explains cell anatomy and replication, cancer genetics and cancer treatments in simple, memorable ways. This self-paced learning program uses unusually lively and fluid 2D animation, combined with straightforward narration, to systematically explain everything from basic genetic science to mechanisms of action of cancer treatments.